NEWS: Subaru Sales Soar

















Subaru sales have been soaring in 2012 – with February registrations up by 86% against 2011, the new XV crossover (pictured) getting off to a flying start, the exciting new BRZ coupe sparking understandably brand and the Subaru ETCo (Everything Taken Care of) aftercare adding further sales appeal with the public. The February sales rise in the 60-strong UK dealer network follows a 24 per cent climb in sales during January. The 11-model XV crossover range is priced from £21,295, offering three equipment levels – S, SE and SE Lux Premium – and a choice of 114PS 1.6 and 150PS 2.0-litre petrol and a 2.0-litre diesel engine that produces 147PS and 350Nm, with five and six-speed manual or a six-speed CVT automatic transmission, depending on model. And the eagerly-awaited BRZ goes on sale in the UK this summer: "Designed as a pure driver’s car and powered by a 200PS 2.0-litre Boxer engine in a lightweight, rear-wheel drive chassis, the BRZ has already generated significant levels of interest at dealerships, with customers registering their details even before pricing has been confirmed," says Subaru. "These encouraging early sales results for the Subaru XV confirm that the latest addition to our product line-up is set to establish itself as one of the most capable and best-value-for-money compact crossovers currently available," comments Kenyon Neads, Marketing Director at Subaru UK. "The XV’s early popularity and the introduction of our unrivalled Subaru ETCo aftercare package give us tremendous confidence that 2012 is going to be a good year for our brand, our dealers and our customers," adds Neads. For more information about the XV, ETCo and BRZ or the rest of the Subaru line-up, visit www.subaru.co.uk. And you can enjoy our Road Magazine Subaru special here: http://issuu.com/roadonlinemagazine/docs/road_23_subaruspecial

Comments

  1. Better to dump the aftercare package - which will only be used by a few - and lower the prices - oh, and include full size spare wheels in all models.

    ReplyDelete

Post a Comment

Popular Posts